Chapter 6.1.2: Lesson 2. Use the mass media to communicate with men. , Population Reports, Series J, Number 46

reproductive health, mass media, campaign, television, radio.

One proven way to reach and inform men is through the mass media.

Mass media can expose male audiences to messages that can influence their reproductive health knowledge, attitudes, and behavior (189, 190, 284).

Radio, television, video, and newspapers all may be used in strategic ways to give men important information about reproductive health.

It follows a proven model of behavior change to design the campaign, pretest messages and materials, monitor progress, and evaluate results (190).

In Uganda, for example, the Busoga Diocese's Family Life Education Program reached men with information about reproductive health through short radio dramas that addressed questions such as, "What does an STD look like?"

Riger, clients, marketing, business, Advertising.

About Riger In business since 1950, Fred Riger Advertising Agency is the oldest and largest business of its kind in South-Central New York State.

With a staff of fifteen, we are a multi-service marketing communications agency, encompassing marketing, public relations, research, media services, graphics, sales promotion, special events, video and print production, direct mail, multimedia presentations, and many other specializations.

When you study our roster of clients, you'll find many who've been with us a long while---and some who've been with us for most of our five-plus decades!

It's a resource we tap time and time again to research best practices in marketing communications on behalf of our clients' diverse needs.

paintings, portraits, murals, lawn paintings, art.

Artist Happy Kuhn, unconventional and versatile, has splashed and dripped his trademark from New York to California, Mexico to Canada, Brazil to Santa Domingo and on world-wide television.

Born in Washington D.C., 1942, Happy began his professional art career at age 15 as a quick sketch artist on TV, after reaching the national finals in the Disney Talent Roundup.

In 1972, his full-figured "political portraits" caught the attention of NPACT/NET television producers who commissioned Happy to produce portraits for the animation sequence of the "MacNeil/Lehrer Report" (then Washington Straight Talk) of Watergate and other political figures.

In recent years he has become known for his "lawn paintings" which add a new and unique dimension to landscapes.

Reno, dance, crowd, party, dance floor.

She could feel it in her chest as she moved across the dance floor, flanked by bouncers and surrounded by TV cameras.

After about 30 seconds, Reno's protective cocoon would move a little farther across the dance floor, stopping again to allow a new crop of partyers to dance before her and enjoy the spotlight of a media frenzy.

From his perch above the spectacle, the disc jockey for the evening, Ani Phearce, gave Reno his stamp of approval.

As much as the leaders of the Democratic Party have been hoping Reno would just go away, Friday's event had to be infuriating for them.

While that was a good message for the cameras, let's be clear: This was not a typical SoBe crowd.

metaphors, signify, tropes, language, metonymy.

It reflects a radical challenge to the language of objectivism which derives from the seventeenth century quest to establish a 'scientific' use of language.

Occasionally in everyday life our attention is drawn to an unusual metaphor - such as the critical quip that someone is 'one voucher short of a pop-up toaster'.

This is consistent with the Whorfian perspective that different languages impose different systems of spatial and temporal relations on experience through their figures of speech (Whorf 1956).

Whilst metaphor is based on apparent unrelatedness, metonymy is a function which involves using one signified to stand for another signified which is directly related to it or closely associated with it in some way.

Liberalism, media, conservatives, politics, American.

The Liberal Lounge This site was created to enlighten those who have idiotic and bigoted views of what Liberalism is.

The Crisis Papers The political program of George Bush and the GOP is immoral, factually false, and contrary to our shared political traditions.

Conservatism: The Politics of Ignorance - Conservatism is borne of personal experience rather than education, and therefore has fundamental flaws that prevent it from being a rational philosophy of politics...

American Politics Journal American Politics Journal will never endorse the policy of any elected official who seeks to foist their views on morality or religion on the American people.

terrorists, government, American, secret, FBI.

PUBLIC-HEALTH OFFICIALS confirmed that Ernesto Blanco, a 73-year-old Cuban-American who works in the mailroom of American Media office building in Boca Raton tested as having been exposed to Anthrax.

For example, that Clinton reportedly gave U.S. industrial, financial, and military secrets to the head of the Red Chinese Secret Police, Wang Jun, who met Clinton from time to time in the White House.

Some top U.S. military flag officers are aware of the correctness and validity of our exclusive stories of George W. Bush and his male sex-mate since University and Skull & Bones initiation and up to date.

As a former official of their Secret Political Police, Putin has an understanding with former Secret Political Police head Daddy Bush and his son George W., the occupant and resident of the Oval Office.

Media Lab, programming, PhD, applications, students.

Most importantly, the deadline is December 15 2002 for September 2003 admission for MS and PhD applications.

First, see the official information for all applications to the MIT Media Lab.

Now, here are a few words of additional, unofficial advice for applicants to the Software Agents Group.

Dr. Henry Lieberman will be accepting students for September 2003.

Software Agents is an interdisciplinary topic, and we are not limiting our admissions to straight-A computer scientists.

You probably do need to have good programming skills by the time you embark seriously on a project.

If your background doesn't demonstrate good programming skills, you should be prepared to work very hard to acquire them rapidly.

girls, strip, stripping, regular, pubs.

Strips tended to last 10 or 15 minutes with the girl doing first a topless and then a full strip.

Strip in pubs had I understand grown out of "go go" dancing in the 1960s which the aged amongst you may recall involved girls in bikinis throwing their heads back and forwards in time to popular music.

The other difference a time traveller from the current Hackney Rd scene would spot would be that the pubs were very busy at lunchtime but less busy in the evenings.

The sort of acts the girls performed tended to be longer {a lot of pubs insisted on more than 1 record} than currently and gaps between shows were also much longer.

media, students, materials, technologies, media arts.

Have teams of students assume production roles (sound, light and projection, set and props, action) to create an animated piece.

As students work, encourage them to use their materials and work space safely and in an environmentally sensitive manner.

Discuss with students each method, comparing styles and techniques.

Have students work in groups to select a technique and produce a short animated Video.

Set up production teams (sound, light and projection, set and props, action) and have students use specific visual elements and principles of art and design to create promotional presentations.

Display examples of key safety concerns and discuss ways to avoid safety violations.

marketing, campaign, Web site, promotions, media.

Last year, HotJobs.com embarked on a campaign to increase Web site awareness among Seattle job seekers.

Curious ferry passengers followed the general direction of the underfoot drawings to find themselves walking by the Web site evangelists to hear the melodramatic pitch.

Between office building elevator ads, human billboards and branded bookmarks placed in local bookstores, HotJobs garnered much needed attention in its hometown of Seattle, thanks in part to digital marketing agency Eisnor Interactive.

Swivel Media founder and chief promotional guru Erik Hauser, who shared in the execution of the HotJobs.com campaign, has done similar unconventional promotions including "dance floor branding."

youth, market, segment, media, colleges.

The Sweet Bird of Youth Will youth dominate the millennium market?

Yes, opines Dinesh Bhat, a Business Research Manager at Hindustan Lever Limited, and Member of the MRUC Technical Committee, on basis of his analysis conducted by using the data collected by MRUC, and presented under its IMMS.

The study also throws light on where one can find the youth, and how to use conventional and non-conventional media to best address them to advance one's brand equity.

Significantly, this segment is more literate relative to the rest of the population (82.2 per cent against 49.4 per cent for the rest of the population) and therefore more discerning, with a higher level of comprehension of communication and therefore capable of playing a larger role in brand choice.

ATM, ATM advertising, campaign, dot-coms, marketing.

Internet companies are looking beyond the traditional newspaper, television and radio to more unconventional media -- including the ATM.

While entrenched advertisers like Coca-Cola and General Motors seem a little leery, dot-coms are as bullish on new forms of advertising as investors are on IPOs.

Secora, a St. Louis-based media company, helped half.com design and place its ATM campaign, which began in mid-March and is still running in select cities.

Mark Hughes, half.com's marketing guru (yes, that's his actual title), thinks the ATM is an effective way for dot-coms to "rise above the clutter."

Hughes believes that ATM advertising -- or any type of guerrilla marketing -- works best for businesses with a unique product set.

Internet, business, television, watch, Yahoo.

Internet cynics, critics and embittered investors that spent 2001 bragging they knew the bubble would burst all along will spend 2002 conspicuously quiet or bragging they knew it would come back.

At which point, the survivors can march forward, with healthy business models and profits in hand.

Forget the convergence dream, in which all devices are all things to all people and people use their computers to watch movies, make phone calls and brew pots of coffee.

Nobody wants to use a PC to watch television, or to use their television to file an expense report.

Its advertising sales may continue to dwindle, but they give Yahoo!

health, Covenant, careers, plan, marketing plan.

A manpower task force at Covenant asked FELLERS to help develop a plan to attract people to health careers.

FELLERS named the program HealthTraxx, developed the program's components and created a comprehensive marketing plan.

Because the marketing plan targeted a nontraditional market for health care - high school and college students - FELLERS used unconventional media and creative, supported by focus-group research.

Prior to the launch, a column about the program by a local health reporter generated 69 phone inquiries.

First-year enrollment numbers surpassed all expectations with a total of 89 new students, primarily in the Schools of Nursing and Radiology, with Covenant hiring 67 new employees.

Indicator, Amherst, opinion, editor, Amherst College.

ORIGINALLY founded in 1848, The Indicator was resurrected in the spring of 1996 after a 145-year hiatus.

The Indicator continues to serve as Amherst College's only non-partisan, fortnightly Political and Social Journal of Opinion.

The primary mission of The Indicator is to provide a much-needed medium through which members of the community can express their opinions on timely local, national, and international issues.

The Indicator welcomes contributions and letters to the editor from the community at large.

We reserve the right to edit any submission for reasons of style or space.

They do not necessarily reflect the views of The Indicator nor of Amherst College.

PSA, news, media, editor, community.

One of the best vehicles for reaching consumers is the media.

Whether it is a letter to the editor of your newspaper or a story on the local news, media in your hometown can help trigger significant interest in this important public education campaign.

You'll see specific areas on the attached template where you may want to include specific information about Partnership activities in your community, how customers can get more information, etc.

PSAs are not hard-sell commercials or advertisements, which seek to sell specific products.

In fact, radio stations or newspapers will run/print a PSA at no charge because they provide mutual benefits to the station/newspaper, audience and the sponsor.

London, students, community, media, arts.

Organic Chemistry, Biology, and the corequisite laboratory sections are offered each term in London and follow the same syllabus used in New York, enabling science students to continue their major area of study while abroad.

During the Fall, science students can take Principles of Biology I, Organic Chemistry I, Principles of Biology I Laboratory, Organic Chemistry I Laboratory, General Physics I, General Physics Laboratory I, and Psychology courses, as well as courses in areas such as literature, history, economics, and fine arts to round out their academic program.

Media and British Culture The NYU in London program has added two courses that satisfy School of Education concentration requirements in communications.

Community Service NYU in London students are encouraged to participate in our Student Community Action (SCA) program.

ganguro, trend, girls, media, Japanese.

Abstract: This paper claims that Japanese media have managed to effectively disseminate, and to shape the further development of a new style trend called ganguro.

The ganguro trend among high school girls has had a significant and growing influence on everyday life in Japanese society.

The powerful influence of media over everyday life patterns is demonstrated by the growing popularity of the trend despite its variance from traditional norms and images of Japanese women.

The Para Para dance has an important meaning for them because it positively promotes the integration of ganguro girls into a kind of community.

The print media interacts strongly with the trend and not only stimulates its development, but also is intrinsic to it.